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first_img Business News Make a comment Pasadena’s public education campaign on homelessness, the Real Change Movement, was recognized by the Academy of Interactive & Visual Arts (AIVA) with a 2014 Silver Davey Award. This award is given for the best web, design, video, advertising, and mobile work by small agencies worldwide.The Real Change Movement’s visual and messaging concept was designed Art Center College of Design’s DesignMatters students then taken from concept to implementation by Saeche, a professional advertising firm. Together they designed what the city calls “a uniquely positive and visually appealing public information campaign” on the issue of homelessness.The outreach campaign uses an educational website (www.RealChangeMovement.org) and nine Real Change Movement meters set up throughout Pasadena as public donation stations.All funds will be matched by United Way of Greater L.A. The program is on track to generate between $25,000-$30,000 per year, including the match, for homeless services in Pasadena. Additional meters will be installed in the coming year. Get our daily Pasadena newspaper in your email box. Free.Get all the latest Pasadena news, more than 10 fresh stories daily, 7 days a week at 7 a.m. Community News faithfernandez More » ShareTweetShare on Google+Pin on PinterestSend with WhatsApp,Virtual Schools PasadenaHomes Solve Community/Gov/Pub SafetyPASADENA EVENTS & ACTIVITIES CALENDARClick here for Movie Showtimes Subscribe Name (required)  Mail (required) (not be published)  Website  First Heatwave Expected Next Week 9 recommended0 commentsShareShareTweetSharePin it Community Newscenter_img Design Pasadena Real Change Movement Campaign on Homelessness Wins Award, Is On track to Raise $25,000 in Donations From STAFF REPORTS Published on Wednesday, April 15, 2015 | 1:46 pm Top of the News Pasadena’s ‘626 Day’ Aims to Celebrate City, Boost Local Economy More Cool Stuff Pasadena Will Allow Vaccinated People to Go Without Masks in Most Settings Starting on Tuesday EVENTS & ENTERTAINMENT | FOOD & DRINK | THE ARTS | REAL ESTATE | HOME & GARDEN | WELLNESS | SOCIAL SCENE | GETAWAYS | PARENTS & KIDS Your email address will not be published. Required fields are marked * Home of the Week: Unique Pasadena Home Located on Madeline Drive, Pasadena Herbeauty11 Ayurveda Heath Secrets From Ancient IndiaHerbeautyHerbeautyHerbeautyHere Is What Scientists Say Will Happen When You Eat AvocadosHerbeautyHerbeautyHerbeauty10 Of The Most Notorious Female Spies In HistoryHerbeautyHerbeautyHerbeautyThat Sale Made Kim A BillionaireHerbeautyHerbeautyHerbeauty18 Ways To Get Rid Of HiccupsHerbeautyHerbeautyHerbeautyIt Works Great If Weight Loss Is What You’re Looking For!HerbeautyHerbeautylast_img read more

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